Arias Pistons 12.5:1 Compression 82mm Bore Honda B-series on 2040-parts.com

MINI’s Olympic Marketing Masterstroke

BMW has spent £40 million sponsoring the 2012 London Olympics, but it’s a small fleet of remote controlled MINI’s that provide the value. BMW has done all it can to promote its sponsorship of the 2012 London Olympics, and with a spend said to be in the region of £40 million, who can blame them? But it’s not just local shopkeepers and enthusiastic small businesses that are hamstrung by Olympic rules on advertising, the Olympic sponsors are too.

One in six drivers 'top 100mph'

ONE IN SIX (17%) of drivers admits to driving at more than 100mph on the motorway regularly in the UK, even though the speed limit is 70mph. More than twice that number (38%) own up to driving at above 90mph, while 11% say they speed at 50mph or more in residential and urban areas where there is a 30mph speed limit. Research by Direct Line shows 61% of drivers have also exceeded the 20mph limit.

Jaguar Land Rover to spend additional £250 million a year with UK suppliers

JLR to spend and extra £1 billion with UK suppliers The Range Rover Evoque phenomenon continues with Jaguar Land Rover announcing an extra £250 million additional annual spend with UK suppliers. Just last week we had the news that Land Rover’s Freelander 2 had hit sales of 300,000 since its launch in 2007, but if the Range Rover Evoque continues selling the way it has that figure will be eclipsed in half the time by the Evoque. And it’s sales of the Evoque – Land Rover has sold 60,000 Evoques in the first seven months on sale – that’s driving the need to spend more with suppliers and the announcement today that UK suppliers can look forward to an extra £250 million a year being spent to support the Evoque’s production at Halewood.